Website Development Pricing in Georgia 2026 — Complete Guide for Business Owners
What does a website cost in Georgia in 2026? Full pricing matrix — landing, corporate, e-commerce. Timeline, hidden costs, ROI framework, freelancer vs studio.
A website in 2026 is no longer a "digital business card." It's a 24/7 sales tool that Google ranks, ChatGPT cites, and customers trust (or don't) within 3 seconds. Pricing ranges from 1,500 to 15,000+ GEL — and the worst decision happens when price is the only factor a business considers.
This guide gives you the complete pricing matrix for the Georgian market in 2026, broken down by category, including hidden costs and an ROI framework for choosing the right tier.
Complete pricing matrix — Georgian market, 2026
| Site type | Market floor | Market average | Premium | Recommended budget |
|---|---|---|---|---|
| 1-page landing | 500 ₾ | 1,500 ₾ | 3,000 ₾ | 1,500-2,500 ₾ |
| Business card (3-5 pages) | 800 ₾ | 2,000 ₾ | 4,500 ₾ | 2,000-3,500 ₾ |
| Corporate (5-10 pages) | 1,500 ₾ | 3,500 ₾ | 8,000 ₾ | 4,500-8,000 ₾ |
| Online store | 3,000 ₾ | 6,000 ₾ | 12,000 ₾ | 8,000-15,000 ₾ |
| Hotel with booking | 5,000 ₾ | 9,000 ₾ | 18,000 ₾ | 10,000-20,000 ₾ |
| Complex platform (SaaS) | 8,000 ₾ | 15,000 ₾ | 40,000+ ₾ | 15,000-50,000 ₾ |
Pricing depends on 8 factors — each adds or subtracts.
8 factors that drive the price
1. Design style (×0.75 - ×1.5)
Template (×0.75): WordPress theme, Wix template, or pre-made Figma kit. Live in 1-3 days. The catch — recognizability ("this is the same site as everyone else's"), customization limits, worse performance scores.
Custom (×1.0 - default): Built from scratch in Figma, on the brand-specific stack. 1-3 weeks dedicated. Delivers brand differentiation and a higher Lighthouse score.
Premium motion + 3D (×1.5): GSAP / Framer Motion / Three.js animations, custom illustrations, micro-interactions. 3-6 weeks dedicated. Delivers the "wow" factor — but requires real budget.
2. Page count (×1.0 - ×1.8)
The formula isn't linear. The first 3 pages cost the most (design system, layout patterns). Page 4 is 30% cheaper, page 10 is 50% cheaper. Large sites (25+ pages) start to require a full CMS setup, which is its own phase.
3. Number of languages (+0-1,500 ₾ each)
ka + en bundle is included in our pricing (next-intl standard setup). +ru — additional 800 ₾ (translation + URL routing + hreflang). +de / fr / es — +1,500 ₾ each (professional translation + cultural adaptation).
4. Payment integrations (+800-2,000 ₾ each)
- BoG iPay: 800 ₾ — sandbox + production, webhook handling, refund flow
- TBC E-Commerce: 800 ₾ — same scope
- Credo Bank: 1,200 ₾ — documentation is rougher, more setup
- Stripe: 1,200 ₾ — international, subscription support
- PayPal: 800 ₾ — checkout + webhook
5. SEO depth (+0-3,500 ₾ one-time)
- Basic (included): metadata + sitemap + schema + robots.txt
- Standard (+1,500 ₾): keyword research, on-page optimization, image alt strategy, internal linking
- Premium (+3,500 ₾): GEO content for AI Overview citation, Wikidata entity setup, Featured Snippet targeting, FAQ + HowTo + Article schema
6. CMS / content management (+0-2,500 ₾)
- WordPress (+0): familiar admin
- Headless CMS — Sanity / Payload (+1,500 ₾): cleaner UX
- Custom dashboard (+2,500 ₾): brand-specific interface
7. Hosting (+0-3,600 ₾/year)
- Standard shared (+0): 250 ₾/year (first year included)
- Vercel Pro (+1,200 ₾/year): Edge functions, automatic CDN
- Cloudflare Enterprise (+3,600 ₾/year): Workers, R2 storage, advanced security
8. Monthly maintenance (long-term)
This is a separate contract after launch.
| Tier | What's included | Price |
|---|---|---|
| Basic | Updates, backups, security monitoring | 150-250 ₾/month |
| Standard | + content updates + speed optimization | 300-500 ₾/month |
| Premium | + SEO + A/B testing + 5 dev hours | 500-1,500 ₾/month |
Real-world example — how a price is built
Corporate site for a Georgian restaurant (8 pages, ka+en, BoG iPay for online reservations):
Base (8-page corporate site) — 4,500 ₾
Custom design (×1.0) — included
ka + en (bundle) — included
BoG iPay integration — 800 ₾
Standard SEO — 1,500 ₾
Sanity CMS — 1,500 ₾
1-year Vercel Pro hosting — 1,200 ₾
─────────────────────────────────────────────────
One-time total: — 9,500 ₾
+ Standard monthly maintenance — 400 ₾/month
12-month TCO (total cost of ownership): 9,500 + (400 × 12) = 14,300 ₾.
ROI: if the restaurant typically receives 5 web bookings/month, each saving 200 ₾ (vs Bolt's 25% commission), it saves ~12,000 ₾/year. ROI break-even in 18 months.
5 hidden costs not in the quoted price
1. Content writing — 500-2,000 ₾
The quote usually doesn't include writing the copy. If you can't write it yourself, hire a copywriter for 50-150 ₾/page.
2. Photography — 300-1,500 ₾
Stock photos are free (Unsplash) or 50-200 ₾ (Shutterstock). Professional photo shoot 800-1,500 ₾.
3. Logo — 500-3,000 ₾
If you don't have a logo, don't start website development without one. Separate service — Craftwebstudio's logo design service starts at 500 ₾.
4. Domain registration (long-term)
.ge — 50 ₾/year. .com — 30-100 ₾/year. The first year is often included — but you'll pay starting year 2.
5. Email hosting — 100-300 ₾/year
For hello@yoursite.ge to work, you need email hosting (Google Workspace, Zoho, Mail.ge). Usually not included in the website price.
How to choose — 4-point framework
1. What's the site's role?
- Business card (brand presence) → 1,500-3,000 ₾
- Lead generation → 4,500-8,000 ₾
- Direct sales → 8,000+ ₾
2. What's your 12-month budget? Site price + maintenance × 12 — total TCO. Over budget? Drop a tier or postpone 6 months.
3. What's your deadline?
- 1-2 weeks needed → template site
- 4-6 weeks → custom design
- 2+ months → full-custom or complex platform
4. Who manages content after handover?
- You yourself → add CMS to the price
- External copywriter → bundle into maintenance
- In-house team → include training + documentation
Decisions to make in 2026
If you're still on the fence — start with the pricing calculator. 30 seconds to see your exact configuration's range, then jump to a free consultation.
If your budget genuinely is small — read "Cheap websites — when they work and when they don't". We continue the honest conversation there.
Frequently asked questions
In Georgia in 2026, website development pricing ranges from 1,500 to 15,000+ GEL. Landing — 1,500-2,500 ₾, corporate — 4,500-8,000 ₾, e-commerce — 8,000-15,000 ₾. Pricing depends on design (template vs custom), page count, functionality (payments, CRM, languages), and SEO level.
Founder / Lead Engineer
Mishiko Laliashvili
Founder and lead engineer at Craftwebstudio. Works on Next.js, React and Node.js with a focus on performance and SEO. Building web products for Georgian and international businesses since 2019.